Our Ethos

Alignment and integrity. Empathy and community.

Established in 2017, Ethos Partners is a private investment office focused investing in small private businesses and individuals with potential. We are a collaborative team of experienced investors and entrepreneurs dedicated to nurturing the growth of SMEs by investing our own funds alongside capital from our investor network of experienced, high-net-worth individuals.

Julian Carr and the investment team are experienced, entrepreneurial investment professionals. They have consistently delivered strong returns over 25 years, investing in over 70 deals between them at leading PE houses including Bridgepoint, Hg Capital, Lloyds Development Capital, Octopus Investments, Gresham House Ventures, BGF, Coniston Capital and True Capital.

Our Approach

To us, community means more than a group of investors; it’s a collective with a common goal, sharing ideas, expertise and resources to ensure better outcomes for all. This collaborative spirit, coupled with our extensive experience and commitment to integrity and fairness, is why investors, searchers, business owners and management teams trust us to help them achieve their goals.

Our Goals

Ethos Partners exists to offer opportunities to our investors and those we invest in. We unlock access to otherwise hard-to-reach investments, help realise the potential of people and businesses and provide exposure to situational and sector-specific expertise.

Our Values

Alignment, integrity, empathy and community are what guide us. Through transparent communication, a hands-on approach, collective ownership and “skin in the game”, we drive SME growth with a human touch. With rigorous assessment, diligence and dedication to detail, we invest more than just capital in every deal, building trusting, enduring relationships with our partners.

Our Results

We are deliberately low volume, performing a handful of transactions we believe in each year. This considered approach demonstrates our commitment to finding the right opportunities for our investors rather than hedging our bets on deal quantity. We are motivated by capital gains at exit over assets under management or fee income and have completed two exits with an average 2.6x net return for our investors.

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Ethos Partners LLP, 1 Earlham Street, London WC2H 9LL

Responsible Investing
At Ethos Partners, we wholeheartedly embrace responsible investment principles. Our commitment is to integrate sustainability factors into every aspect of our investment strategy and decision-making, recognising the profound impact these considerations have on long-term financial performance and the well-being of society. We recognise that responsible investing is a fundamental driver of sustainable value creation. Our approach not only seeks financial success but also aims to make a positive and lasting contribution to the world. By aligning our investments with responsible principles, we strive to deliver value to our investors and to the broader community.

Giving Back
We are deeply committed to giving back to the communities in which we operate. Ethos Partners supports various charitable initiatives that align with our values and mission. By dedicating a portion of our resources to charitable causes, we aim to make a meaningful impact and contribute to the betterment of society.

Diversity & Inclusion
We believe that diversity and inclusion are essential for innovation and long-term success. Ethos Partners is committed to fostering a diverse and inclusive workplace and investment community. We recognise the importance of diverse perspectives and experiences in driving excellence and ensuring equitable opportunities for all.

Ethos Partners LLP is authorised and regulated by the Financial Conduct Authority (No 813812) Registered in England and Wales OC420647.
Registered Office: Ethos Partners LLP, 1 Earlham Street London WC2H 9LL.

Risk warning: Investing in private businesses and/or equity and debt investments involve risks, including illiquidity, lack of dividends, loss of investment and dilution, and it should be done only as part of a diversified portfolio. Ethos Partners is exclusively for Professional, Certified High Net Worth Investors and Self-Certified Sophisticated Investors who understand these risks and make their own investment decisions. Investments can be made only on the basis of information provided in each respective investment opportunity supplied by the company. No reliance should be placed upon the information placed upon this website and Investors should seek their own professional financial, tax and legal advice before making an investment decision. Investments that offer Tax relief depend upon an individual’s circumstances and may change in the future. In addition, the availability of tax relief depends on the company invested in maintaining it’s qualifying status. Investors should seek appropriate tax advice before making an investment decision. Past performance is not a reliable indicator of future performance. You should not rely on any past performance as a guarantee of future investment performance.